Product Design

OnQSolutions.com Website Redesign

Summary

Behind the Project

I led the end-to-end redesign of OnQ Solutions’ website, creating a modern digital presence that better reflects their premium in-store retail solutions. The project spanned research, information architecture, content strategy, and full visual/interaction design, resulting in a scalable, conversion-driven platform built in Framer.

Tools Used

  • Framer – live site build & prototyping

  • Figma – design system creation & high-fidelity prototypes

  • Miro – sitemap, user journey mapping, and stakeholder workshops

  • Google Analytics / Search Console – SEO and performance insights

  • Slack & Google Workspace – collaboration and review cycles

My Contributions

  • Led end-to-end website design from initial research to final handoff.

  • Defined and implemented the new sitemap, page templates, and design system.

  • Designed responsive layouts and interaction flows optimized for desktop and mobile.

  • Integrated SEO considerations into the design process.

  • Partnered with stakeholders to align business goals with design outcomes.

Old

New

Process

  • Research & Discovery: Audited the existing site and competitors to uncover usability gaps and opportunities for differentiation.

  • Information Architecture: Defined a new sitemap and navigation that made it easy to explore services, case studies, and insights.

  • Content Strategy: Organized copy around brand credibility and client conversion touchpoints.

  • Visual & Interaction Design: Built a clean, scalable design system from scratch—balancing premium aesthetics with functional clarity.

  • SEO & Performance: Incorporated SEO best practices into layouts, copy structure, and metadata.

  • Collaboration & Handoff: Delivered Figma prototypes, design specs, and assets for seamless developer implementation.

Visit the site

ONQSOLUTIONS.OCM

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